Events Unlearning Artificial and Relearning Natural How do you describe the taste of vodka? The neutral distilled spirit is distinguished by a lack of a distinctive flavor or aroma. Some even mistakenly claim that some countries like the US require vodka by law to be “tasteless, odorless, and colorless.” So if vodka is just ethanol and water, what separates one brand of vodka from another? As … Read More
Brand News #MakeTheDifference: John Legend, Esther Mahlangu, and Belvedere (RED) Join Forces to Fight AIDS World AIDS Day, an annual awareness-raising event that commemorates efforts to fight HIV/AIDS, is on December 1. Polish luxury vodka house Belvedere has partnered with RED—an organization co-founded by U2’s Bono that aims to raise awareness and funds to fight HIV/AIDS—for a campaign called #MakeTheDifference. Two talented artists—musician John Legend and celebrated South African artist Esther Mahlangu—have collaborated on a … Read More